These are two key newsletters I spearheaded during my time on the NG Media email team; they were deployed to over 2.5M subscribers weekly. Our team managed 9 different newsletters, generated hundreds of digital assets a day, and sent emails to millions of subscribers each week.
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Collaborated with National Geographic Magazine editorial team to gather all content (photos, copy, tracking links, banner ads)
- Built emails and A/B tested different layouts and modules
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Q/A tested emails
- Worked with Senior Audience Specialist to deploy emails to subscribers
- Photo Editing: Adobe Photoshop
- Email Marketing Platform: Taxi
- CRM + Q/A: PeopleCloud Messaging, Litmus
- Digital Design
- Q/A Testing
- Email Deployment
- Brand Consistency
- Cross-Functional Collaboration
- Leadership Skills